Lori Defurio
Adobe Systems
As Group Manager, Social Business for Adobe Systems, I drive the social strategy for Acrobat, EchoSign, and Adobe Digital Publishing Suite, in addition to leading our focus on Innovation in Social Business applications. Prior to my current role, I was a Group Product Marketing Manager at Adobe, creating the strategy for sales & channel enablement and customer engagement for Adobe’s Document Solutions business worldwide.
I have extensive marketing, sales, and training experience and I am a frequent speaker at global marketing and technology conferences. Prior to joining Adobe, I’ve held numerous marketing roles and worked as an engineer with Agfa. I hold an MBA (Global Leadership, Strategy & Marketing) from UNC Kenan-Flagler Business School, a BSEE from Boston University, and a Bachelor’s Degree in Chemistry from Wellesley College.
Sessions presenting:
Sunday, October 4Social Branding11:00am – 12:00pm
