Lori Defurio

Adobe Systems

Lori Defurio

As Group Manager, Social Business for Adobe Systems, I drive the social strategy for Acrobat, EchoSign, and Adobe Digital Publishing Suite, in addition to leading our focus on Innovation in Social Business applications. Prior to my current role, I was a Group Product Marketing Manager at Adobe, creating the strategy for sales & channel enablement and customer engagement for Adobe’s Document Solutions business worldwide.

I have extensive marketing, sales, and training experience and I am a frequent speaker at global marketing and technology conferences. Prior to joining Adobe, I’ve held numerous marketing roles and worked as an engineer with Agfa. I hold an MBA (Global Leadership, Strategy & Marketing) from UNC Kenan-Flagler Business School, a BSEE from Boston University, and a Bachelor’s Degree in Chemistry from Wellesley College.

Sessions presenting:

Sunday, October 4
Social Branding11:00am – 12:00pm